We aim to be the best in the business of news and information in Thailand and the region, reaching out to the world.
Post Today further cemented its position as the leading Thai business and economic newspaper in 2011. An indication of the successful positioning the newspaper has achieved as it entered its 9th year in 2011 has been its market share in terms of readers, advertising revenue growth and, most importantly, its establishment as a leading authority on economic, business and political news. Post Today also launched a monthly magazine special publication “Smart Finance” to offer personal financial advice information, investment news and features on luxury products to our readers. This new section has also attracted new advertising clients in sectors previously absent in Post Today, including personal banking services, insurance and wealth management as well as automobiles and luxury products.
Post Today has been successful in establishing its position in the growing sectors of the Thai economy. As well as being the leading advertising vehicle to reach Thailand’s management professionals whose interest in business and economic news continues to grow, Post Today, through its new content and sections, has expanded to also become the media for Thailand’s small to medium size business owners. Most recently, through its in depth coverage of government financial, economic and social policies, Post Today has also gained a strong readership base among government and public agencies. This has allowed the newspaper to become the leading recipient of banking, financial, state enterprise and government agency advertising in the business newspaper market.
The Post Today is a Thai-language daily business newspaper first published on Feb 7, 2003. The first editor was Pattnapong Chantranontawong, former Business news editor of the Bangkok Post. The present editor is Nha-Kran Loahavilai.
In accordance with Post Publishing Public Company Limited policy, Post Today has adjusted to become a multimedia operation that includes the TV programmes Post Today Vikor and Post Today Jor Kaow and a radio programme Joh Kaow Ron (Hot News) on FM 98.
In practice the Post Today and Bangkok Post share some resources, for example graphics, database, IT and human resource departments, while the editorial sections are separated to create differences and uniqueness. The Post Today reports business news in a simple, comprehensive way for general readers and also covers politics, general, foreign and sports news and articles. The Post Today is Thailand’s first Thai-language newspaper to include a daily magazine section.
Section A consists of Headline news, Political news, Local news - Bangkok and Provincial, Sport news, International news, and financial news. Furthermore, there are special report and related articles from columnists.
Section B consists of news, special report, articles on business / corporate e.g. SME, property, motoring, IT and telecommunications, marketing, direct sale, CSR, and news including special reports on stock markets and investments presented together with stock price table of the day.
Section C is a lifestyle section, called the Magazine. Its contents include lifestyle, entertainment, literature, art, health, beauty, fashion, social, youth, restaurants, and nightlife. Contents are grouped and presented in different days of the week i.e. Monday-Life@Work, Tuesday-Life@Mind, Wednesday-Life@Trend, Thursday-Life@IT, Friday-Gin Duem Shop, Saturday-Art, Entertainment, Sunday-Life@Home.
Section A – Features all angles of economic news that matters, this section includes world’s economic news, headline news of the week, investigative news analysis, and special scoops on modern economics, in broadsheet size.
Sudsubda (Weekend) – Presented in tabloid size, Thai politics, international politics, special interviews, political news analysis, all sports news, and much more are all included in this special edition.
Zad Sudsubda – Coming alongside Sudsubda is the gossip section that will spice up your weekend. With all news on local and international celebrities and entertainments, be it movie or music, Zad Sudsubda will always keep you updated.
Magazine COOL – When everybody is talking about global warming, we proudly equip you with every solution that help you cool down the temperature of the earth. Sailing along with cool trends, these chic new ideas are the right choice that matches with your modern lifestyle.